Unity, a brand of custom home company Bensonwood, is one of several companies in New England building homes in a factory. It’s a modern spin on the 1900s Sears Roebuck catalogue of mail-order houses, now with energy efficiency front of mind.
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Companies like Unity and Maine-based BrightBuilt Home offer several basic designs that owners can customize. At Unity, much of the design is done ahead of time, before the house’s walls, windows and doors a